How to Opt Out of Data Brokers in Florida

Florida has no state law that lets you force a data broker to delete your information. The Florida Digital Bill of Rights only binds companies earning over $1 billion a year, which excludes every people-search site. To remove your data you must opt out broker by broker — or automate it with PrivacyOn.

Why Florida's Privacy Law Won't Save You

The Florida Digital Bill of Rights (FDBR), signed in June 2023 and effective July 1, 2024, sounds sweeping but is deliberately narrow. It applies only to for-profit "controllers" with more than $1 billion in global gross annual revenue that also meet one of three business-model tests: deriving 50% or more of revenue from online advertising, operating a cloud-connected smart-speaker voice assistant, or running an app store with at least 250,000 apps.

That threshold excludes essentially the entire data broker industry. Spokeo, BeenVerified, Whitepages, Radaris, FastPeopleSearch, MyLife, Intelius, PeopleFinders, TruePeopleSearch, and Nuwber are all far under $1 billion in revenue and outside the FDBR's scope entirely.

What the FDBR Actually Covers

For the small number of qualifying tech giants, Florida residents can:

• Opt out of targeted advertising, sale of personal data, and profiling
• Opt out of voice and facial recognition data collection
• Request access, correction, and deletion of their personal data

Qualifying controllers must respond within 45 days, with a possible 45-day extension, and must offer an appeals process if they refuse. But for the people-search listings that actually expose your home address, the FDBR provides no remedy at all.

The Real Problem: Florida's Public Records Culture

Florida is one of the most transparent states in the nation for public records. The Florida Sunshine Law makes vast amounts of government data publicly available:

• Property records with your name, home address, and purchase price
• Voter registration data including party affiliation and date of birth
• Court records from civil, criminal, and family cases
• Business filings with owner names and registered addresses
• Professional licenses with home addresses in many industries

Data brokers scrape these Florida databases continuously, cross-reference them with marketing lists and social media, and publish comprehensive profiles anyone can view — usually for free. That supply chain is why a Florida opt-out has to be repeated, not just performed once.

Step 1: Find Every Site That Lists You

Before you can opt out, you need to know where you appear. Search Google, Bing, and DuckDuckGo in a private window for:

• "Your Name" + city (e.g., "Jane Smith Miami FL")
• "Your Name" + ZIP code
• "Your Name" + street name
• Your phone number in quotes
• Your email address in quotes

For most Florida residents, the search will surface listings on these major people-search sites:

• Spokeo — spokeo.com/optout
• BeenVerified — beenverified.com/app/optout/search
• Whitepages (and 411.com) — whitepages.com/suppression-requests
• TruePeopleSearch — truepeoplesearch.com/removal
• FastPeopleSearch — fastpeoplesearch.com/removal
• Intelius — also covers TruthFinder, Instant Checkmate, and US Search
• Radaris — radaris.com/control/privacy
• MyLife — requires a phone call or email to privacy@mylife.com
• Nuwber — nuwber.com/removal/link
• PeopleFinders — peoplefinders.com/opt-out

Write down every listing URL as you find it. Most brokers process removals per URL, not per person, so the list is the work product of this step.

Step 2: Submit an Opt-Out Request to Each Site

Each broker has its own removal process. For each site on your list:

1. Find the opt-out page. Look for "Do Not Sell My Info," "Privacy," or "Opt Out" in the footer.
2. Locate your profile. Search the site's directory for yourself and select the correct listing.
3. Submit the removal form. Provide name, city, and email. Some sites require a date of birth or a phone number to verify identity.
4. Verify. Click the confirmation link brokers email you, or answer the automated verification call. Check your spam folder.
5. Wait 24 hours to 45 days for processing, depending on the broker.
6. Re-check the listing after the promised window and confirm removal.

Step 3: Address Florida-Specific Public Records

Because so much of the data broker supply chain starts in Florida county records, address the source where you can:

• Property records: You cannot erase historical records, but future purchases can be held in a land trust or LLC to keep your name off the deed.
• Voter registration: Florida Statute 119.071 allows address exemptions for law enforcement officers, judges, prosecutors, code enforcement officers, firefighters, domestic violence survivors, and other qualifying categories. Contact your county Supervisor of Elections to apply.
• Court records: Sensitive filings can sometimes be sealed. Consult an attorney if a case is exposing personal information.
• Business filings: Use a registered agent so your home address is not listed with the Florida Division of Corporations at Sunbiz.org.

Step 4: Send a CCPA-Style Deletion Request Anyway

Florida gives you no deletion right, but many brokers apply California's rules to everyone because segmenting records by state costs more than honoring every request. Email the broker's privacy address, state that you are requesting deletion and suppression of your personal information, and include the listing URLs you collected in Step 1. Roughly half of mid-size brokers comply without asking where you live.

Step 5: Repeat Every 60 to 90 Days

This is the step most Floridians miss. Brokers re-scrape public records constantly, and removed profiles typically resurface within 30 to 90 days as brokers pull fresh copies from county records and buy data feeds from other brokers.

To keep your data down, you must:

• Re-check every broker every 2 to 3 months
• Resubmit opt-out requests when new listings appear
• Add new brokers to your list as you discover them — there are well over 100 active sites in this ecosystem

Manually, this runs 20 to 40 hours for the first round and several hours per follow-up cycle. Most people give up after the first pass, which is exactly what the brokers count on.

The 5-Minute Alternative: Let PrivacyOn Automate Everything

Because Florida provides no state-level protection, automated removal is especially valuable for Sunshine State residents. PrivacyOn handles the entire opt-out process across more than 100 data broker sites, including every major site that sources data from Florida public records.

Here's what PrivacyOn does for Florida residents:

• Submits opt-out requests to 100+ data brokers and people-search sites automatically
• Monitors 24/7 for your data reappearing on any covered broker
• Automatically re-submits removals when listings resurface — the step manual opt-outs always lose to
• Scans the dark web for your personal data in breach and combolist databases
• Family plans cover up to 5 people, ideal for households sharing a Florida address

Plans start at $8.33/month ($99.96/year). Start with a free scan to see exactly how many brokers currently list your info before you subscribe. See PrivacyOn plans.

Florida Privacy Resources

• Florida Attorney General Consumer Protection: myfloridalegal.com
• Florida Division of Consumer Services: 1-800-435-7352
• Address Confidentiality Program: For domestic violence, sexual assault, and stalking survivors, contact the Florida Attorney General's ACP
• FTC Identity Theft: identitytheft.gov

Frequently Asked Questions

Does the Florida Digital Bill of Rights cover data brokers?

No. The FDBR applies only to companies with more than $1 billion in global annual revenue that also run large ad businesses, smart speakers, or app stores. Every commercial people-search site — Spokeo, BeenVerified, Whitepages, Intelius, Radaris — falls outside its scope. Florida residents have no state-law right to demand deletion from these companies.

Is opting out of data brokers legal in Florida?

Yes. Every major broker offers a voluntary opt-out or suppression process, and using them is completely legal. Some brokers cite the federal Fair Credit Reporting Act to justify keeping certain records, but people-search sites are almost always non-FCRA and must honor voluntary removal requests.

How long does a Florida data broker opt-out take?

Individual removals range from about 24 hours (Whitepages and 411.com, PeopleConnect brands) to 30–45 days (Spokeo, Radaris). Full manual cleanup across 100+ sites usually takes 20 to 40 hours spread over four to six weeks. An automated service like PrivacyOn reduces your effort to roughly five minutes of setup.

Why does my info keep coming back on Florida people-search sites?

Data brokers re-scrape Florida county property records, voter files, court dockets, and Sunbiz business filings continuously. Even after a successful opt-out, your profile typically returns within 30 to 90 days. Continuous monitoring and re-removal — either manually every quarter or automatically through PrivacyOn — is the only reliable way to keep your data suppressed.

Can I hide my Florida property records from data brokers?

You cannot erase existing records, but you can prevent future exposure by titling new property in a Florida land trust or LLC. Consult a Florida real estate attorney before restructuring ownership — homestead exemption, capital gains, and estate planning consequences vary by situation.

Does the California Delete Act help Florida residents?

Not directly. California's DROP platform went live on January 1, 2026, and since August 1, 2026 every registered California data broker must pull and process DROP deletion requests. But DROP verifies California residency, so Floridians cannot use it. The indirect benefit is real, though: brokers rebuilding their systems to honor DROP often apply the same suppression logic to every request they receive, which makes a manually emailed deletion request more likely to stick than it was a year ago.

Which Florida residents are most exposed to data brokers?

Anyone who has bought property, registered to vote, or held a professional license in Florida — because all three feed public files that brokers scrape. Recent movers are hit hardest: a change-of-address filing, a new deed, and a utility connection can produce a fresh people-search profile within weeks, even if you cleaned up your listings the month before.

Take Action Today

Florida's public records culture and narrow privacy law make its residents unusually exposed to data brokers. Whether you opt out manually or let PrivacyOn automate the process, the important thing is to start now. Every day your personal information sits on people-search sites is another day it can fuel spam, robocalls, phishing, and identity theft. Run a free PrivacyOn scan and see your Florida exposure before someone else does.