Opt-Out GuidesApril 16, 20267 min read

How to Opt Out of Lusha

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By Sarah Chen

Head of Privacy Research

How to Opt Out of Lusha

Lusha is a B2B data broker built on a Chrome extension that lets salespeople hover over your LinkedIn profile and reveal your personal phone number, work email, and direct dial. The data comes from a mix of scraping, crowdsourced uploads, and purchased datasets. If you've ever wondered how a recruiter got your cell number, Lusha is often the answer. This guide covers how to remove your data from Lusha in 2026.

What is Lusha?

Lusha (lusha.com) is an Israel-based sales-intelligence company that aggregates contact information on roughly 150 million professionals worldwide. Its core product is a browser extension that overlays LinkedIn with buttons reading "Show Email" and "Show Phone." Customers pay by credits — each reveal deducts from their plan. Your Lusha profile typically contains your name, employer, job title, work email, personal phone, and sometimes your direct office line.

Lusha's crowdsourcing problem

One of the most unusual aspects of Lusha is that its users contribute data. When a Lusha user syncs their inbox or CRM, Lusha ingests every contact in those records — including private phone numbers your friends or former colleagues never consented to share. That's how your cell number can end up in a B2B database even if you've never used Lusha yourself.

Step-by-step: How to opt out of Lusha

  1. Go to Lusha's removal form. Visit lusha.com/privacy-center/request-removal/ directly, or go to the Lusha homepage, scroll to the footer, and click Do Not Sell My InfoRequest Removal.
  2. Select your country. Choose your country of residence from the dropdown. Residents of the EU, UK, California, and other jurisdictions with privacy laws have stronger legal backing.
  3. Enter your email address. Provide the work email Lusha likely has on file. If you don't know what email Lusha is using, enter your current primary work email — Lusha will also search adjacent records.
  4. Complete the CAPTCHA. Confirm you're not a bot.
  5. Submit the form. Click Submit to file the removal request.
  6. Verify via email. Check your inbox for a confirmation email from Lusha and click the verification link inside.

How long does removal take?

Lusha typically processes removal requests within 7 to 14 business days. Once removed, your details are permanently deleted from Lusha's active B2B database and added to a suppression list. If Lusha's system detects your contact being re-ingested from a new source, the suppression list should block it — though in practice this isn't always reliable.

What if you don't know what email Lusha has?

If you've had multiple employers, Lusha may have more than one profile for you. You have a few options:

  • Submit the form multiple times, once per known work email
  • Email privacy@lusha.com with all known email addresses and your LinkedIn URL
  • Ask Lusha to perform a name + company search

Under GDPR and CCPA, Lusha is obligated to locate and delete all records matching your identity — not just the one record you can prove exists.

Do you have a Lusha account?

If you ever signed up for a free Lusha trial, log in and delete your account separately from the data-subject removal. Account deletion ensures no user-uploaded contacts continue syncing to the platform.

Why Lusha profiles keep coming back

Lusha's database is refreshed continuously from:

  • LinkedIn profile scraping
  • User-uploaded CRMs and inbox syncs
  • Licensed data from third-party brokers
  • Public company team pages

This means a one-time opt-out is rarely permanent. Most users find their data reappearing within 6 to 12 months, especially after a job change.

Reducing your LinkedIn exposure

Since Lusha heavily relies on LinkedIn, tightening your LinkedIn privacy settings reduces re-ingestion risk. Steps to take:

  • Set Profile viewing options to "Private mode"
  • Hide your email and phone from your public profile (visible only to connections)
  • Disable "let recruiters know you're open" unless actively job hunting
  • Turn off the ability for third parties to see when you're active on the platform

How PrivacyOn handles Lusha

Lusha is included in PrivacyOn's continuous-monitoring coverage. Once enrolled, PrivacyOn submits the Lusha opt-out on your behalf, verifies via email, and re-submits if your profile reappears. The service also covers the rest of the B2B broker ecosystem — Apollo, ZoomInfo, RocketReach, SignalHire, Seamless.AI, and more — plus 100+ consumer-facing people-search sites. For one $8.33/month subscription, your data stops being a product.

Other B2B brokers to opt out of

  • ZoomInfo — the market leader
  • Apollo.io — aggressive sales engagement
  • RocketReach — email pattern finder
  • SignalHire — recruiting-focused broker
  • Clearbit — now under HubSpot
  • Hunter.io — email verification and discovery

Final checklist

  • Submit the Lusha removal form with your work email
  • Verify via the confirmation email
  • Tighten LinkedIn privacy settings
  • Delete any old Lusha account you created
  • Re-check every 90 days, or enroll in continuous monitoring

Lusha is just one tile in a much larger B2B data mosaic — but it's one of the most annoying, because its Chrome extension puts your phone number a single click away from any salesperson on LinkedIn.

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Sarah Chen

Head of Privacy Research

CIPP/US CertifiedIAPP MemberB.S. Computer Science

CIPP/US-certified privacy researcher with over a decade of experience helping consumers remove their personal information from data brokers.

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